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Gavrilets and the Role of Social Norms

Sergey Gavrilets has coauthored a recent paper in PNAS called “Collective action and the evolution of social norm internalization.” Following social norms can sometimes be costly for individuals if norms require sacrifice for the good of the group. The study sheds light on the power of norms and the origins of cooperation. Read the NIMBioS press release about the article, here.